Google Proposes Search Results Overhaul to Comply with EU Digital Markets Act
Google is proposing significant changes to how search results are displayed to comply with EU regulations. The company would give equal treatment to vertical search services alongside its own products like Google Flights and Google Hotels.
In a significant move to avoid potential billions in European Union fines, Google has proposed substantial changes to how its search engine displays results for travel, hotel, and other specialized queries. The proposed overhaul comes in response to EU regulators’ concerns that Google has been unfairly favoring its own services over competing vertical search providers.